MedQuick
Getting patients from “I need a doctor” to “I'm being treated” in under 5 minutes.
- Role
- Lead Product Designer
- Industry
- Healthcare / Telemedicine
- Region
- United States
- Platform
- Two-sided app — Patient App + Doctor App
Two apps, one care journey
MedQuick is a two-sided telemedicine platform connecting U.S. patients to doctors for both in-person and on-call care. I designed the end-to-end experience for both apps — from doctor discovery to booking to live consultation — cutting time-to-book from days to under 5 minutes and lifting doctor consultation capacity by 25%.
Getting care shouldn't be the hardest part of being sick
- Long hold times just to book an appointment
- No easy way to compare doctors — patients booked blind
- Doctors juggling phone and fax to manage scheduling — a system built for a different era
MedQuick needed to solve this from both sides at once: a Patient App fast and trustworthy enough to replace the phone call, and a Doctor App simple enough that doctors would actually adopt it.
Two people, two very different jobs
The Patient
Wants care fast, and wants to trust who they're booking with before they commit.
The Doctor
Wants scheduling and patient communication in one place, without adding admin overhead to an already full day.
From interviews to phased rollout
01 · Discover
Interviewed patients and doctors to surface real friction: booking delays, lack of comparison tools, and fragmented scheduling tools on the doctor side.
02 · Define
Mapped the two personas and defined the core job each app had to do: fast, trustworthy booking for patients; simple schedule and message management for doctors.
03 · Design
Wireframed the critical path — search → doctor profile → booking → on-call visit — then designed a calm, accessible UI suited to a healthcare context on both apps.
04 · Test
Focused usability testing on the two highest-risk moments for drop-off: the booking flow and the on-call consultation flow. Iterated based on findings.
05 · Launch & Iterate
Phased rollout in one region with a core set of specialties first, expanding based on real usage data rather than assumptions.
Patient App
Patients explore doctors by specialty and region, compare ratings and reviews before booking, schedule in-person or virtual visits, track appointments, and get treated over secure video or audio — all without picking up the phone.
Interactive prototype — Patient App
Doctor App
Doctors see their daily schedule at a glance, message patients directly, manage availability, and start on-call consultations from the same place they manage everything else.
Interactive prototype — Doctor App
What it moved
Time to book an appointment
Days → under 5 minutes
Appointment no-show rate
↓ 30% with reminders and easy rescheduling
Visits resolved via on-call consultation
40% of eligible low-acuity visits
Doctor daily consultation capacity
↑ 25% by mixing in short virtual visits
Average doctor rating on platform
4.7 / 5 across verified reviews
Why it worked
Solving for both sides of the marketplace at once — not just the patient experience — is what made adoption possible. A beautiful patient app means nothing if doctors won't use the tool behind it; a simple doctor tool means nothing if patients still can't find or trust a doctor fast enough to book.
What's next
Async messaging triage — routing patients to on-call vs. in-person care before they even reach the booking screen.
Full flows and prototype available on request.
Next Project
LetsFAME Admin Panel →